2. Significant Accounting Policies (Details Narrative) - USD ($) |
12 Months Ended | |
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Dec. 31, 2015 |
Dec. 31, 2014 |
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Allowance for sales returns | $ 0 | $ 45,582 |
Allowance for doubtful accounts | 110,658 | 45,658 |
Reserve for obsolete inventory | 28,813 | 54,673 |
Advertising expense | 76,365 | 256,272 |
Uninsured cash | $ 4,900,000 | $ 3,923,931 |
Sales Revenue, Net [Member] | One Customer | ||
Concentration risk percentage | 15.00% | 19.00% |
Sales Revenue, Net [Member] | Customer Two | ||
Concentration risk percentage | 19.00% | 13.00% |
Sales Revenue, Net [Member] | Customer Three | ||
Concentration risk percentage | 16.00% | 11.00% |
Accounts Receivable [Member] | One Customer | ||
Concentration risk percentage | 56.00% | 11.00% |
Accounts Receivable [Member] | Customer Two | ||
Concentration risk percentage | 0.00% | 0.00% |
Accounts Receivable [Member] | Customer Three | ||
Concentration risk percentage | 0.00% | 14.00% |
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- Definition Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition For an unclassified balance sheet, a valuation allowance for receivables due a company that are expected to be uncollectible. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition The amount of cash as of the balance sheet date that is not insured by the Federal Deposit Insurance Corporation. No definition available.
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- Definition For an entity that discloses a concentration risk in relation to quantitative amount, which serves as the "benchmark" (or denominator) in the equation, this concept represents the concentration percentage derived from the division. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition Amount of valuation reserve for inventory. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition Aggregate of: (i) sales discounts given by the entity, including, but not limited to, early payments of accounts due, (ii) the total deduction from sales during the period arising from goods returned by customers (other than under warranty provisions), and (iii) price reductions (allowance, price protection agreements) given by the entity. Discounts, returns and allowances are a deduction from gross revenue in arriving at net revenue. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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