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2. The Company and Significant Accounting Policies (Details Narrative) (USD $)
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12 Months Ended | |
|---|---|---|
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Dec. 31, 2013
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Dec. 31, 2012
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| Reserve for obsolete inventory | $ 93,607 | $ 57,305 |
| Advertising expense | 113,879 | 54,454 |
| Allowance for sales returns | 43,000 | 53,000 |
| Uninsured cash | $ 123,053 | $ 135,971 |
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Sales Revenue, Net [Member] | One Customer
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| Concentration risk percentage | 21.50% | 43.80% |
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Sales Revenue, Net [Member] | Customer Two
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| Concentration risk percentage | 19.80% | 17.70% |
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Sales Revenue, Net [Member] | Customer Three
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| Concentration risk percentage | 13.70% | |
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Accounts Receivable [Member] | One Customer
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| Concentration risk percentage | 0.00% | 0.00% |
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Accounts Receivable [Member] | Customer Two
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| Concentration risk percentage | 6.30% | 28.50% |
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Accounts Receivable [Member] | Customer Three
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| Concentration risk percentage | 39.20% | |
| X | ||||||||||
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- Definition
Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
The amount of cash as of the balance sheet date that is not insured by the Federal Deposit Insurance Corporation. No definition available.
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| X | ||||||||||
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- Definition
For an entity that discloses a concentration risk in relation to quantitative amount, which serves as the "benchmark" (or denominator) in the equation, this concept represents the concentration percentage derived from the division. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of valuation reserve for inventory. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Aggregate of: (i) sales discounts given by the entity, including, but not limited to, early payments of accounts due, (ii) the total deduction from sales during the period arising from goods returned by customers (other than under warranty provisions), and (iii) price reductions (allowance, price protection agreements) given by the entity. Discounts, returns and allowances are a deduction from gross revenue in arriving at net revenue. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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