Goodwill and Intangible Assets, Net |
Goodwill
In association with the Merger, the Company
recognized $10,365,806 in Goodwill, representing the excess of the fair value of the consideration for the Merger over net identifiable
assets acquired (See Note 3 - Business Combination for additional information). Pursuant to ASC 350-20, Goodwill is not subject
to amortization but is subject to annual review to determine if certain events warrant impairment to the Goodwill asset. As of
December 31, 2013, no impairment was warranted or recognized.
Intangible Assets, Net
The Company had following intangible assets
as of March 31, 2014 and December 31, 2013:
|
|
3/31/2014 |
|
|
12/31/2013 |
|
Identifiable artistic-related
assets (a) |
|
$ |
1,740,000 |
|
|
$ |
1,740,000 |
|
Trademarks (b) |
|
|
129,831 |
|
|
|
129,831 |
|
Product Masters (b) |
|
|
3,257,129 |
|
|
|
3,257,129 |
|
Other Intangible Assets |
|
|
50,000 |
|
|
|
|
|
Less Accumulated
Amortization (c) |
|
|
(3,273,323 |
) |
|
|
(3,261,254 |
) |
Intangible Assets,
Net |
|
$ |
1,903,637 |
|
|
$ |
1,865,706 |
|
|
(a) |
In association with the Merger, the Company acquired $1,740,000
in identifiable artistic-related assets. These assets, related to certain properties owned by A Squared and assumed by the
Company, were valued using an independent firm during the fourth quarter of 2013. Based on certain legal, regulatory, contractual,
and economic factors, the Company has deemed these assets to be indefinite-lived. Hence, pursuant to ASC 350-30, these assets
are not subject to amortization. They are tested annually for the recognition of impairment expense. |
|
(b) |
Pursuant to ASC 350-30-35, the Company reviews these intangible
assets periodically to determine if the value should be retired or impaired due to recent events. At December 31, 2013, it
was determined that certain Other Intangible Assets totaling $470,685 in gross asset value, with accumulated amortization
of $228,961, were to be retired giving rise to an associated loss on disposition of assets totaling $241,723. During the period
ended March 31, 2014, the Company did not recognize any similar impairment. |
|
(c) |
During the three months ended March 31, 2014 and 2013, the Company
recognized $12,069 and $36,577, respectively, in amortization expense related to these intangible assets. |
|