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2. Summary of Significant Accounting Policies (Details Narrative) (USD $)
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3 Months Ended | ||
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Mar. 31, 2014
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Mar. 31, 2013
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Dec. 31, 2013
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| Accounting Policies [Abstract] | |||
| Allowance for sales returns | $ 43,000 | $ 43,000 | |
| Reserve for obsolete inventory | 99,278 | 93,607 | |
| Property and equipment estimated useful lives | 5 to 39 years | ||
| Advertising expense | $ 27,406 | $ 13,500 | |
| Antidilutive shares- stock options | 37,150 | ||
| X | ||||||||||
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- Details
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| X | ||||||||||
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- Definition
Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Securities (including those issuable pursuant to contingent stock agreements) that could potentially dilute basic earnings per share (EPS) or earnings per unit (EPU) in the future that were not included in the computation of diluted EPS or EPU because to do so would increase EPS or EPU amounts or decrease loss per share or unit amounts for the period presented. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of valuation reserve for inventory. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Describes the periods of time over which an entity anticipates to receive utility from its property, plant and equipment (that is, the periods of time over which an entity allocates the initial cost of its property, plant and equipment). Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Aggregate of: (i) sales discounts given by the entity, including, but not limited to, early payments of accounts due, (ii) the total deduction from sales during the period arising from goods returned by customers (other than under warranty provisions), and (iii) price reductions (allowance, price protection agreements) given by the entity. Discounts, returns and allowances are a deduction from gross revenue in arriving at net revenue. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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